We want to join the discussion regarding the ability of retailers to successfully leverage Facebook advertising for revenue delivery. While we’ve recently reviewed some data that validates brand impact and the building of your Facebook fan base through Facebook ads, we haven’t seen validation that Facebook Ads can sell products on Facebook. Over the coming [...]

We’ve spent the last few months blogging, tweeting and posting on our Facebook page about the significant value of adding a social selling experience into your marketing mix.  Of course we’re promoting the value of our Facebook Store application but we also recognize that it is an important element to any e-Commerce strategy, regardless of [...]

There are so many online shopping cart options for today’s entrepreneurs and business owners to choose from. ShopTab features reviews of popular and recommended online shopping carts, interviewing the featured cart’s developer, to provide an opportunity to learn about why their cart may be right for your business. This week ShopTab conducted an interview with [...]

There are so many online shopping cart options for today’s entrepreneurs and business owners to choose from. ShopTab features reviews of popular and recommended online shopping carts, interviewing the featured cart’s developer, to provide an opportunity to learn about why their cart may be right for your business. ShopTab recently had the privilage of interviewing [...]

There are so many online shopping cart options for today’s entrepreneurs and business owners to choose from. ShopTab features reviews of popular and recommended online shopping carts, interviewing the featured cart’s developer, to provide an opportunity to learn about why their cart may be right for your business. Recently ShopTab interviewed Gad Serruya, the president [...]