You’re competing against a billion-dollar company. It’s armed with a $10 million advertising budget and a battalion of marketing professionals. All you’ve got is your little blog. What an unfair advantage for you. Online social media tools like blogs, Twitter, podcasts, Facebook and YouTube are the best thing ever to happen to small business. Here [...]

After reading Socialnomics: How social media transforms the way we live and do business the ShopTab team felt this book would be of great interest to ShopTab Facebook App business owners who are looking to leverage social media to engage with their customers.  We contacted the author Erik Qualman and wanted to share with you [...]